SEO or Search Engine Optimization is the process that helps your website to gain better visibility and a higher ranking in the search engine results. Understanding the working of the search engine and then incorporating in your web content is what will make your website and its content searchable and popular. But this is easier said than done. With the internet scene changing at a steady pace and Google making frequent updates, SEO has become quite unpredictable. Recently, Google has made some massive changes in its algorithms. Thus, experts are predicting some consequential changes in the SEO trends this year. In case, you are a web designer or a person managing a website, it is important to be well-versed with the SEO trends that can be expected in 2018. Not sure where to look for these? Well, fret not! Here is a list of all the possible changes and trends that you can expect in the SEO scene this year. 1. Digital Assistants and Voice Search The advent of voic...