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Why Video Marketing is Very Important for Your Business

“Video marketing is the most effective way for you to get someone’s attention and engage them for a substantial period of time. Keeping someone engaged is the best and quickest way to gain their trust. Gaining trust is the only way to convert your audience into happy, long-term clients/customers/subscribers.” This article is Originally Posted on IceCube Digital – Explainer Video Production Company . Read more for detailed guidelines on  Why Video Marketing is Very Important for YourBusiness .

7 WordPress Themes To Skyrocket Your Business Growth In 2018

Running a business without having a registered website for it is as equal as using a mobile phone without a SIM card. In today’s competitive world, it is very essential for our business to introduce it to web platform also. It is also important to modify the look of the website after its creation. WordPress helps you out in this. It not only lets you to build a website but it also helps you to adorn it by using WordPress themes. For effective customization of your website there are these Custom WordPress development services which provide you with suitable yet economical WordPress Themes. Also, there are certified WordPress Developers who design these kinds of themes helps in alluring the simple and boring lookof your website. You just need to choose a suitable theme for your website and the customers can get in contact with you by contact form plug in. Seven best WordPress themes that will let you elevate your business growth are as follows: 1. Divi: If you are looking for ...

Top Magento 2 Payment Gateways: Which One Should You Pick?

First things first, Magento and Magento 2 aren’t the same thing; which is why this is a specific post rather than a general one. With so many options available in the market today, opting for the right one becomes imperative as a payment gateway is one the most critical entities when it comes to your e-commerce website. A Much Needed Reminder – How Do Payment Gateways Even Work? What a solid payment gateway focuses on is security. It helps to encrypt critical customer data so that they can indulge in safe shopping. A payment gateway is often labelled as an intermediate between the bank and the merchant. Hence, it is the key to a safe passage right from when the customer enters his/her credit card details to fulfilling the transaction as a whole. Magento 2 comes with 3 pre-integrated default payment gateways: • Paypal • Braintree • Authorize.net: AIM version When Magento 2 Theme Customization is under consideration, these are the payment gateway options...

A Complete Website Migration Guide - Checklist, Process & SEO Strategy

When the digital marketers, especially the SEO people hear the term ‘website migration,’ it shatters the bones of their bodies as if they’re about to witness apocalypse. Why wouldn’t it? After all, their years of hard work could potentially be wiped out in seconds. That’s why almost nobody likes website migration. But, it’s inevitable. At some point, you’d need to give an overhaul to your site whether you like it or not. Before we get to the do’s and don’ts, how’s and why’s of website migration, let’s understand what website migration actually means. Fundamentally, website migration is the process in which a website goes through major changes. These might be content changes, or URL structure changes, or UX related changes. As Google watches your site day in day out, even the thought of migration could give you sleepless nights. However, you don't need to destroy your brain cells. With proper planning, right strategy, and appropriate steps, you could limit the damage to th...

7 E-commerce Site Design Trends for 2018

The fact that e-commerce has taken over the retail market is undebatable and the effects of this can be seen in the growth of the number of e-commerce websites in the past few years. The e-commerce industry has become a perfect competition and hence newer and better ideas are developed and implemented everyday by the wires to increase and maintain their customer base. One of the major factor that contributes to the desirably consistent traffic in e-commerce websites are their web designs. One can utilise the available eCommerce website design services t o create websites that will ensure a wider user-base. Listed below are some of the site design trends that are going to be predictably popular in 2018: 1.       Mobile-friendly layout : It cannot be denied that the majority of e-commerce websites’ activities occur through mobile phones. Thus, it is important that the websites have a layout that is convenient to be used through phones. A smooth, hassle free ...